How Much Kidswear Stock Does a New Shop Need? Wholesale Planning Guide by Pattumart
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Starting a kidswear shop is exciting but also confusing. One of the biggest questions every new retailer asks is:
“How much kidswear stock should I buy in the beginning?”
Too little stock makes your racks look empty. Too much stock locks your money in unsold designs.
At Pattumart, we work with hundreds of new retailers and resellers across India, and this guide is built from real-world experience to help you plan your starting stock smartly when buying from a wholesale kidswear supplier.
Factors That Decide Stock Quantity
Before you buy your first bulk order from Pattumart or any wholesaler, consider these important factors:
1. Shop Size
- Small shop or boutique: Focus on more variety, fewer pieces per design.
- Medium or big store: You can afford depth—more quantity per size and design.
2. Budget
Never block your full investment in stock.
Pattumart recommends:
- 60–70% for initial stock
- 30–40% kept for rent, staff, and marketing
This gives flexibility for reordering top-selling items later.
3. Area & Customer Type
- Middle-income locality: Focus on affordable daily wear.
- Premium locality: Keep party wear, gowns, branded sets.
- School-dense area: Include uniforms, socks, and essentials.
4. Target Age Group
Decide your core focus before ordering from Pattumart’s catalogue:
- Babywear (0–2 years)
- Kidswear (3–10 years)
- Pre-teen wear (11–14 years)
Each age group needs different fabric, fit, and colour combinations.

Suggested Starting Stock by Category
Here’s a practical stock plan that works for most new kidswear retailers ordering from Pattumart:
| Category | Recommended Quantity | Example Items |
|---|---|---|
| Babywear (0–2 yrs) | 80–120 pcs | Rompers, onesies, baby sets |
| Boys’ Wear (3–14 yrs) | 150–220 pcs | T-shirts, jeans, co-ord sets |
| Girls’ Wear (3–14 yrs) | 150–220 pcs | Frocks, leggings, gowns |
| Schoolwear | 80–150 pcs | Uniforms, socks, shirts |
| Nightwear/Loungewear | 60–100 pcs | Pyjama sets, comfy shorts |
➡️ Total: Around 520–800 pieces is ideal for a new shop.
This gives you enough variety without over-investing.
Pattumart’s mixed lots (with assorted sizes and colours) help small retailers achieve this easily.
Size Breakup Planning (Age Groups)
Wrong size selection = dead stock.
That’s why Pattumart always provides balanced size ratios in every lot.
Use this simple formula:
- 0–2 years → 15–20% of stock
- 3–5 years → 25–30%
- 6–10 years → 30–35%
- 11–14 years → 15–20%
Example: If you take 12 pieces of one design, you can request Pattumart to supply:
- 2 pcs – 3–4 yrs
- 3 pcs – 5–6 yrs
- 3 pcs – 7–8 yrs
- 2 pcs – 9–10 yrs
- 2 pcs – 11–12 yrs
This ensures you always have popular age sizes available for customers.
Seasonal Stock vs Evergreen Stock
At Pattumart, we divide kidswear into two categories to help retailers manage cash flow:
🌿 Evergreen Stock (60–70%)
- T-shirts, shorts, leggings
- Daily frocks & sets
- Nightwear & basics
These sell year-round and are safe for bulk investment.
🎉 Seasonal Stock (30–40%)
- Winter jackets, sweaters
- Festive & party wear
- Back-to-school uniforms
Start small with seasonal pieces—then increase once you understand local demand.
Remember: Pattumart launches new seasonal designs every month, so you don’t need to overstock early.

How to Use Bulk Buying Without Overstocking
Wholesale and bulk buying save money—but only if done wisely.
Here’s how Pattumart helps you balance variety and quantity:
1. Choose Mixed Lots
All Pattumart lots come with mixed colours, designs, and sizes, so your shop looks full without over-ordering any single style.
2. Start Small and Scale
Start with smaller quantities of more designs. After 30–45 days, reorder only the fast-moving items.
3. Track Sales Trends
Keep simple sales notes:
- Which age group sells fastest?
- Which price range moves most?
- Which designs attract repeat buyers?
Pattumart can even help you analyse reorder patterns from your past orders to refine future stock.
Reorder Strategy: When to Refill and How Much
Reordering on time keeps your sales steady.
Here’s the Pattumart formula for smart reordering:
1. Set a Minimum Stock Level
If you have 10 frock designs and 6 are nearly sold out, it’s time to reorder, not when racks are empty.
2. Weekly or Fortnightly Review
Check stock every 7–15 days:
- Fast sellers → Reorder
- Slow movers → Discount or combo offers
- Missing sizes → Fill gaps quickly
3. Rotate New Designs Regularly
Buy 70% repeat bestsellers and 30% new arrivals.
This keeps your shop fresh and customers excited to visit again.
Why Choose Pattumart for Wholesale Kidswear?
- All-India shipping with doorstep delivery
- Low MOQ (Minimum Order Quantity) for new shop owners - 3 MOQ
- Weekly new designs in babywear, boyswear, and girlswear
- Quality-checked fabrics for comfort and durability
- Support for resellers & retailers with catalogue videos and images
Whether you’re starting a small boutique or expanding your store chain, Pattumart helps you plan, stock, and grow profitably.
Conclusion: Plan Smart, Buy Smart with Pattumart
There’s no magic number for “how much stock” every shop should keep—but there is a formula for success:
- Start with variety across age groups
- Keep most of your stock evergreen
- Reorder based on data, not guesswork
That’s exactly what Pattumart helps you do — offer the right kidswear designs, in the right quantities, to make every square foot of your shop profitable.
Ready to build your first kidswear collection? Contact Pattumart on WhatsApp Or simply drop an enquiry through our website form — our team will get back to you with the best offers and kidswear lot details within 24 hours.